Director of Guest Lifecycle

Job Summary

A company is looking for a Director of Guest Lifecycle.

Key Responsibilities

• Develop and execute strategies to enhance the guest experience through data-driven insights and lifecycle frameworks
• Lead cross-functional teams in designing and executing guest lifecycle marketing pilots, tracking success metrics and facilitating updates with senior leaders
• Collaborate across departments to translate guest insights into actionable strategies for acquisition, engagement, and retention

Required Qualifications

• Bachelor's degree required; MBA or advanced degree preferred
• 8-10+ years of experience in marketing, customer experience, or management consulting
• Experience leading complex, cross-functional projects involving marketing and technology
• Strong track record of developing data-driven marketing strategies connected to business outcomes
• Proven ability to navigate complex organizations and motivate cross-functional teams