Marketing Pricing Analyst

Job Summary

A company is looking for a Marketing Pricing Analyst, responsible for shaping pricing strategies and optimizing marketing performance.

Key Responsibilities

• Conduct detailed pricing analysis across various channels to evaluate customer response and profitability
• Build and maintain automated dashboards and reporting tools for tracking pricing performance in marketing campaigns
• Collaborate with cross-functional teams to align pricing decisions with customer value and business goals

Required Qualifications

• Bachelor's degree in Data Science, Marketing Analytics, or a related field
• 2-5 years of experience in marketing analytics or pricing analytics within financial services or digital marketing
• Strong proficiency in SQL and one or more scripting languages (e.g., Python, R)
• Experience with data visualization tools such as Tableau or Power BI
• Understanding of pricing strategy, A/B testing methodologies, and ROI measurement