Marketing Specialist - job 2 of 7

Job Summary

A company is looking for a Marketing Specialist.

Key Responsibilities

• Coordinate execution of ABM programs and campaigns, managing various marketing tactics
• Collaborate with marketing teams to ensure timely and complete execution of campaigns
• Report on account-based campaigns and gather data to incorporate insights into future strategies

Required Qualifications

• BA/BS degree or equivalent work experience
• 4+ years of B2B demand generation/field marketing experience
• 1-3 years of experience in account-based marketing
• Hands-on experience with ABM tools such as Salesforce
• Familiarity with project management tools like Asana or Smartsheet