Job Description: As a SMERF Sales Manager this position involves selling and servicing the social, sports, military, educational, religious, and fraternization market (SMERF) segments that produce group sleeping room and banquet revenue. The successful sales manager who does well in this role can block out daily time for “opportunity outreach” (prospecting), the ability to stay organized, avoid distractions, and is able to follow-up with all RFPS and leads to meet activity and sales goals.
Qualifications:
-Bachelor’s degree in business administration, Hospitality Management, or related field preferred.
-Proven experience in sales within the hospitality industry, specifically managing SMERF segments, with a track record of achieving sales targets.
-Strong understanding of the social, military, educational, religious, and fraternal group market dynamics.
-Excellent communication, negotiation, and presentation skills.
-Ability to build and maintain strong client relationships.
-Proficiency in CRM software and sales reporting tools.
-Flexibility to travel and work irregular hours, including evenings and weekends, as needed.
Key Responsibilities:
Sales Strategy Development: Develop and execute sales strategies to target and attract SMERF groups, identifying key markets and opportunities for business growth.
Client Relationship Management: Cultivate and maintain relationships with social, military, educational, religious, and fraternal organizations, acting as a primary point of contact and understanding their specific needs and preferences.
Proposal and Contract Negotiation: Prepare proposals, negotiate contracts, and close deals with potential clients, ensuring terms are aligned with the hotel's revenue goals and policies.
Networking and Representation: Represent the hotel at industry events, trade shows, and networking functions to promote services and build a strong network within the SMERF segments.
Collaboration: Work closely with other departments (e.g., events, marketing, operations) to ensure seamless execution of group events and maintain high guest satisfaction levels.
Sales Reporting: Generate regular sales reports, track performance metrics, and analyze market trends to identify opportunities for improvement and growth.
Budget and Revenue Management: Contribute to setting sales targets, managing budgets, and achieving revenue goals for the SMERF segments.
Benefits:
Dental insurance
Health insurance
Life insurance
Paid time off
Vision insurance
EEOC Statement: Courtyard Memphis Downtown is an equal opportunity employer. We are committed to providing equal employment opportunities for all employees and applicants, regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or genetic information. In accordance with applicable federal, state, and local laws, we do not discriminate based on these factors. Summit Management Corp fully supports the principles of equal employment opportunity and is dedicated to maintaining a diverse and inclusive workforce.
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