Creative Marketing Manager

We are looking for a Creative Marketing Manager to join our team and make a real impact on high-performing social networking products for Tier 1 markets. This role offers you the chance to develop your creative, analytical, and leadership skills while collaborating with talented specialists across marketing, product, and design teams.

Here, you will work on large-scale product with significant budgets, crafting strategies that resonate with international audiences and adapting to their unique cultural nuances. With access to advanced tools like Tableau, Appsflyer, and AI-powered technologies, you will have everything you need to bring bold ideas to life, optimize processes, and create truly innovative campaigns.

• Analyze competitors' concepts to generate fresh ideas and provide creative inspiration for the design team
• Evaluate creatives, landing pages, and other assets to identify areas for improvement
• Research user behavior and funnels to uncover factors impacting performance and success
• Interpret test results and collaborate with the analytics team to refine reporting processes
• Develop and brainstorm creative concepts, guiding them from initial ideation to execution
• Prototype and test concepts to ensure feasibility and effectiveness, conducting creative tests on advertising platforms to optimize performance through data-driven improvements
• Provide actionable feedback to UA managers, designers, and product teams to enhance outcomes
• Build and maintain a knowledge base on creative testing, including structured reports for future use
• Coordinate asset and video production with designers, agencies, and influencers
• Contribute to the development and optimization of processes for creative production and testing, ensuring alignment with the marketing department's goals

• At least 6–9 months of experience in performance marketing, focusing on mobile apps or web-to-app projects
• Proficiency in working with key marketing metrics (CPI, CPA, CTR, ROI) and a clear understanding of achieving and optimizing target KPIs
• Experience in creating detailed technical briefs for designers to ensure effective creative production
• Proven ability to conduct thorough analysis and leverage insights for strategic decision-making
• Hands-on experience running ad campaigns on platforms such as Facebook, Google, Snapchat, TikTok, etc. (Excluding B2B platforms like LinkedIn or Twitter)
• Strong multitasking skills, with experience managing a high workload under tight deadlines
• Effective collaboration and insight-sharing abilities with teams and stakeholders
• B2-level English proficiency for confident communication in an international team

• Prior experience or understanding of UA processes and strategies
• Working knowledge of web-to-app or web-to-web conversion strategies and tools

• Care and support: 
• 20 paid vacation days, 15 sick days, and 6 additional days off for family events
• 100% medical insurance coverage
• Sports and equipment reimbursement
• Online yoga class with an instructor from the Ukrainian Yoga Federation
• Team building events, corporate gifts, and stylish merch
• Financial and legal support
• Position retention and support for those who join the Armed Forces of Ukraine
• Participation in social initiatives supporting Ukraine

• Comfortable working environment:
• Work from our Kyiv hub or remotely with a flexible schedule 
• Modern equipment or depreciation of your own tools

• Investment in your future:
• Collaborate with a highly-skilled team of Middle & Senior professionals, sharing practical cases and expertise in the social networking niche
• 70% of our heads and leads have grown into their roles here – so can you!
• Performance-oriented reviews and Individual Development Plans (IDPs)
• Reimbursement for professional courses and English classes
• Corporate library, book club, and knowledge-sharing events

• Intro call
• Test task
• Tech interview
• Final Interview (optional)
• Reference check
• Offer