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Performance Marketing Specialist (Singapore Market)

Ready to Shape the Future of Health and Wellness?

At Vita Green, we are all about creating a healthier, happier world, and we want you to be part of it!

About Vita Green Group 

Here at Vita Green, we are all about crafting something remarkable - be it careers, innovations, or impactful sales and marketing strategies! We believe every part of your journey can come together to make something truly exceptional.  

Standing at the forefront of the health and wellness supplements industry, we are headquartered in Hong Kong and operating in multiple regional offices across the globe. With a diverse portfolio of established brands, including Dr. Choice, Naturo Vita, and Tea Chateau, our product offerings are constantly expanding, reaching markets worldwide and paving the way for a healthier future. 

Position Overview 

We’re on the hunt for a proactive and data-savvy Performance Marketing Specialist to take charge of our paid media campaigns across various platforms, including online marketplaces, with a focus on the Singapore market and a secondary emphasis on Malaysia. If you love diving into data, setting up campaigns, and crafting strategies to drive growth, this role is perfect for you! We’re looking for someone who’s quick to spot challenges and even quicker to come up with smart, actionable solutions to boost performance.

What You'll Do

Campaign Setup & Optimization 

  • Set up, manage, and optimize campaigns across Google Ads, Facebook, TikTok, Instagram, and marketplaces such as Lazada and Shopee. 
  • Implement precise targeting strategies, adjust bids, and optimize creative placements to maximize results. 
  • Monitor and refine campaigns to meet performance goals such as user acquisition, conversion, and retention. 

Strategic Growth & Planning 

  • Develop performance marketing strategies aligned with business objectives and growth goals. 
  • Devise marketplace-specific strategies to boost visibility and sales. 
  • Utilize a data-driven approach to allocate budgets effectively and maximize ROI. 

Data-Driven Insights 

  • Conduct in-depth analysis of campaign data to identify trends and growth opportunities. 
  • Identify areas of underperformance, analyze root causes, and recommend actionable solutions. 
  • Provide regular reports highlighting key performance metrics, insights, and recommendations. 

Team Collaboration & Problem-Solving 

  • Collaborate with cross-functional teams (creative, analytics, merchandising, and tech) to ensure cohesive campaign execution. 
  • Identify areas for improvement and underperforming aspects of campaigns, advising teams on corrective actions and enhancements. 
  • Drive cross-functional projects to create synergies and achieve performance marketing goals. 

Who We’re Looking For

  • 3+ years of experience in campaign setup, management, and optimization across platforms like Google Ads, Facebook, TikTok, Instagram, and marketplaces (e.g., Lazada, Shopee), with a proven track record of managing significant budgets.
  • Strong analytical skills to interpret data, identify performance gaps, and implement effective, solution-oriented strategies.
  • Proficient in English and Chinese.
  • Highly organized, detail-oriented, and capable of making strategic decisions under tight deadlines.
  • Creative and collaborative, with a proactive approach to driving team and project success.
  • Results-driven, adaptable, and comfortable thriving in fast-paced, high-pressure environments.

Why Join Us

We value your professional and personal growth – fostering a positive work culture is our priority. Here, you’ll find more than just a job, you’ll discover a genuine opportunity to thrive.

  • Be part of a forward-thinking company dedicated to health and wellness.
  • Engage in pioneering projects that push the boundaries of innovation.
  • Opportunities for professional growth and development.
  • Flexible working schedule that promotes work-life harmony.
  • Full-time remote position
  • Collaborate with a talented and diverse team.

Vita Green Health Products Co., Ltd. is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. 

Join us in our mission to make a positive impact on wellness around the world! 

#LI-CP1

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EMPLOYMENT TYPE
Full-time, remote
DATE POSTED
January 10, 2025

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