Marketing Specialist (Based in Malaysia)

Employment Type: Full-time

About the Role

We’re looking for a hands-on Marketing Specialist to join our Direct-to-Consumer marketing team in Singapore & Malaysia. If you thrive in a fast-paced environment, love executing campaigns across digital, events, and partnerships, and have a passion for engaging communities—this role is for you.

Key Responsibilities

1. Digital Marketing Execution

• Support and execute multi-channel digital campaigns (social media, email marketing, paid ads, content marketing) for Supermom’s B2C products like MomGenie.
• Manage content calendars and coordinate with designers and copywriters to ensure timely delivery.
• Analyze campaign performance and optimize based on data insights.

2. Event Marketing & Coordination

• Assist in marketing Supermom B2C products like MomGenie at Supermom’s O&O events, including consumer activations, booth management and design.
• Manage post-event reporting and learnings.

3. Partnerships & Collaborations

• Support in strategic brand partnerships to enhance Supermom’s reach and drive consumer growth.
• Execute co-branded marketing initiatives, influencer collaborations, and sponsorship activations.
• Ensure smooth execution of partner deliverables and marketing commitments.

• 2-4 years of experience in marketing, preferably in consumer brands, digital marketing,
• Understanding of digital marketing channels (social media, email, paid ads).
• Hands-on experience with event planning and marketing activations.
• Excellent organizational skills and ability to execute multiple projects simultaneously.
• A self-starter who thrives in execution and problem-solving.
• Prior experience in partnerships or community marketing is a plus.

Why Join Us?

• Be part of a dynamic, fast-growing team with direct impact on campaigns.
• Work on exciting projects spanning digital marketing, events, and partnerships.
• Opportunity for career growth and learning in a high-energy environment.