Marketing Operations Specialist

The Marketing Operations Manager will be responsible for managing marketing systems, workflows, and analytics to ensure smooth execution of campaigns and initiatives. This role will focus on marketing automation, lead management, campaign tracking, and process optimization to improve the overall effectiveness of the marketing team.

This is an opportunity to own and refine the marketing operations function at a fast-growing company, ensuring alignment between marketing and sales to accelerate revenue growth.

About Us

Constructor is the only search and product discovery platform tailor-made for enterprise ecommerce where conversions matter. Constructor's AI-first solutions make it easier for shoppers to discover products they want to buy and for ecommerce teams to deliver highly personalized experiences that drive impressive results. Optimizing specifically for ecommerce metrics like revenue, conversion rate and profit, Constructor generates consistent $10M+ lifts for some of the biggest brands in ecommerce, such as Sephora, Petco, home24, Maxeda Brands, Birkenstock and The Very Group. Constructor is a U.S. based company that was founded in 2015 by Eli Finkelshteyn and Dan McCormick. For more, visit: constructor.com. 

About the Position

Marketing Operations & Automation:

• Oversee and manage the marketing technology stack and any other additional new platforms. 
• Design, manage and optimize marketing automation workflows to drive lead nurturing, scoring, and conversion.
• Ensure seamless data integration across  marketing and sales tools to enable accurate data collection for reporting and attribution.

Campaign Execution & Performance Tracking:

• Collaborate with marketing teams to support the setup, tracking and reporting of campaigns across email, webinars, events, social media, paid media, and other digital channels.
• Monitor and analyze campaign performance, providing insights and recommendations for optimization.
• Manage A/B testing and other experiments to improve campaign effectiveness.

Lead Management & Data Quality:

• Optimize lead scoring, routing, and data enrichment processes to enhance sales and marketing alignment.
• Maintain data hygiene and accuracy of within Hubspot and Salesforce.
• Work closely with sales operations to improve lead conversion rates and pipeline efficiency.

Analytics & Reporting:

• Develop real-time dashboards and reports to track key performance indicators (KPIs) and marketing ROI.
• Provide insights into the customer journey, marketing performance and attribution..
• Continuously refine data analysis methodologies to support data-driven decision-making.

Process Optimization & Strategy:

• Identify opportunities to streamline marketing workflows, reduce inefficiencies and improve operational scalability.
• Ensure best practices are followed in marketing operations, compliance, and data governance (GDPR, CCPA, etc.).
• Work cross-functionally with sales, product, and customer success teams to enhance marketing effectiveness.

Requirements:

• 2+ years of experience in  marketing operations. 
• Strong knowledge and hands-on experience of marketing automation platforms, CRM systems (e.g., Salesforce), conversation tools, webinar, and ABM platforms. 
• Proficiency in Google Analytics, data visualization tools, and reporting software.
• Experience with A/B testing, lead scoring, and attribution modeling.
• Strong analytical skills with the ability to translate data into actionable insights.
• Excellent communication, project management, and problem-solving abilities.

• 🏝️ Unlimited vacation time -we strongly encourage all of our employees take at least 3 weeks per year
• 💰 A competitive compensation package including stock options
• 🌎 Fully remote team - choose where you live
• 🛋️ Work from home stipend! We want you to have the resources you need to set up your home office
• 💻 Apple laptops provided for new employees
• 🧑‍🎓 Training and development budget for every employee, refreshed each year
• 👪 Parental leave for qualified employees
• 🧠 Work with smart people who will help you grow and make a meaningful impact

Diversity, Equity, and Inclusion at Constructor

At Constructor.io we are committed to cultivating a work environment that is diverse, equitable, and inclusive. As an equal opportunity employer, we welcome individuals of all backgrounds and provide equal opportunities to all applicants regardless of their education, diversity of opinion, race, color, religion, gender, gender expression, sexual orientation, national origin, genetics, disability, age, veteran status or affiliation in any other protected group. Studies have shown that women and people of color may be less likely to apply for jobs unless they meet every one of the qualifications listed. Our primary interest is in finding the best candidate for the job. We encourage you to apply even if you don’t meet all of our listed qualifications.