Content Marketing Manager
How you will help
We’re looking for a passionate and experienced Content Marketing Manager to join our growing marketing team. This role will work closely with the Chief Operating Officer and Product Marketing Director to plan, develop, craft and implement the content strategy for HealthVerity. As the lead creator of content, this position works in collaboration with many departments including Marketing, Sales, Product and Research / Analytics.
What you will do
- Serve as the written voice for our pharmaceutical manufacturer, government and payer facing clients.
- Produce high-quality articles, white papers, blogs, press releases, email marketing, case studies, presentation content and web copy
- Serve as an exemplary writer, consistent with HealthVerity’s tone and mission. You write clean, concise, well-polished and provocative copy
- Lead research to drive thought leadership that fuels white papers, webinars, press, awareness, and enhances the reputation of HealthVerity as a thought leader and information resource
- Work closely with the Marketing team for collaborative content delivery across all digital channels - social, blog, email, paid and partners.
- Implement SEO best practices in web content to increase traffic to our website
- Manage the HealthVerity editorial calendar and written guidelines
- Stay up-to-date with the latest industry trends, competitor’s positioning and customer challenges in order to build a more effective editorial calendar
- Help assess the suitability of new social platforms if relevant
- Collaborate with the Design team to produce video, graphics and collateral to accompany content.
Required skills and experience
- Healthcare / Life sciences industry experience required
- Bachelor’s or Master’s in marketing, communications, journalism or related discipline
- 5+ years of digital marketing and content marketing work in a collaborative B2B environment
- Strong research, writing, editing and proofreading skills
- Experience/consistent performance in deadline-oriented environment due to tight time restraints and volume of work
- Ability to think strategically and creatively
- Experience managing KPIs and tracking effectiveness of content distribution.
- Work closely with internal stakeholders to inform copy and make adjustments based on their input
- Confident, enthusiastic, energetic and self-motivated ability to use initiative and willingness to work as part of a team
- Experience with HubSpot and WordPress
Base salary for the role is commensurate with experience and can range between $70,000 - 110,000 + annual bonus opportunity.
Hiring Locations
Our main office is located in Center City, Philadelphia, where we operate on a hybrid model with in-office work required three days a week for local employees. We believe collaboration is most effective when teams come together, which is why we prioritize hiring in the Philadelphia area.
For certain roles, we also hire from hub locations—regions where we have an established presence with multiple team members working remotely. While these employees primarily work from home, we bring them together in person at lease once a year for team-building, collaboration, and strategic planning.
Due to tax and labor regulations, we can only hire from specific states. Remote work is supported in the following key hub locations and approved states:
Hub Locations:
- Philadelphia, Pennsylvania
- Boston, Massachusetts
- New York City, New York
- Baltimore, Maryland
- Washington, D.C.
- Charlotte, North Carolina
- Raleigh-Durham, North Carolina
- Atlanta, Georgia
- Chicago, Illinois
Approved States for Remote Work:
CT, DE, FL, GA, IL, IN, MA, MD, MI, NC, NJ, NY, OH, PA, TN, and VA.
About HealthVerity
HealthVerity synchronizes transformational technologies with the nation’s largest healthcare and consumer data ecosystem to power previously unattainable outcomes and fundamentally advance the science. We offer a comprehensive, yet flexible approach, based on the foundational elements of Identity, Privacy, Governance and Exchange (IPGE), that synchronizes unparalleled Identity management with built-in Privacy compliance and Governance, providing the ability to discover and Exchange a near limitless combination of data at a record pace. Together with our partners in life sciences, government and insurance, we are Synchronizing the Science. To learn more about HealthVerity, visit healthverity.com.
Why you'll love working here
We are making a difference – Our technology is at the forefront of some of the biggest healthcare challenges in the world.
We are one team – Our people define our culture and always will. We take time out to celebrate each other, and acknowledge the value that each of us adds towards our greater mission. Come share all you have to offer.
We are learners – Every team member is continually learning, no matter if we've been in a role for one year or much longer. We are committed to learning and implementing what is best for our clients, partners, and each other.
Benefits & Perks
Our benefits package is thoughtfully designed to support and enrich the experience of our full-time employees, with eligibility limited to those in permanent positions.
- Compensation: competitive base salary & annual bonus opportunity (for non-commissioned roles)
- Benefits: We offer a 401(k) plan and stock options. Health, dental, and vision coverage start on day 1, while 401(k) eligibility and stock options follow soon after.
- Flexible location: Remote workdays and 3 days a week of in-office collaboration for team members in the Philadelphia area. Check location requirements with the recruiting team.
- Generous PTO: Take time off as needed, targeted at 4 weeks per year, including vacation, personal and sick time, plus paid parental leave.
- Parental Leave: 12 weeks paid leave for childbearing, surrogacy, and adoption; 6 weeks for non-childbearing parents.
- Comprehensive and individualized onboarding: mentorship program, departmental talks, and a library of resources are available beginning day 1 for each new team member to minimize the stress of starting a new job
- Professional development: biweekly 1:1s, hands-on leadership that is goal-and growth-oriented for each team member, and an annual budget to support professional development pursuits
We believe incorporating different ideas, perspectives and backgrounds make us stronger and encourages an environment where ageism, racism, sexism, ableism, homophobia, transphobia or any other form of discrimination are not tolerated. All qualified job applicants will be given consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability. At HealthVerity, we’re working towards an innovative and connected future for healthcare data and believe the future is better together. We can only do that if everyone has a seat at the table.
If you require a reasonable accommodation in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please direct your inquiries to careers@healthverity.com
Remote opportunities are not available in all areas and require team members to work from a fixed location due to tax and labor law implications - specific questions about remote positions can be discussed during the interview process with your recruiter.
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By
HealthVerity
To power a high-governance, privacy-compliant way to connect and exchange RWD across the broadest ecosystem, allowing top pharma, payers and government agencies to establish longitudinal patient journeys, while enabling their next-gen analytics an...
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