Position Overview:
We are seeking a strategic, results-driven leader to manage and grow our Industry Analyst Relations function. The Head of Industry Analyst Relations will play a key role in shaping the perception of our company and products in the cybersecurity industry. This individual will be responsible for developing and executing a comprehensive analyst relations strategy to build strong, collaborative relationships with key industry analysts, research firms, and influencers. As a member of the corporate communications team, the ideal candidate will act as a trusted advisor to senior leadership, ensuring that our company’s strengths, vision, and market leadership are accurately represented in influential industry reports, evaluations, and market assessments. This role requires a combination of deep cybersecurity knowledge, strong communication skills, and a deep understanding of the analyst landscape.
Key Responsibilities:
- Industry Analyst Relations Strategy: Develop and execute a comprehensive industry analyst relations strategy aligned with business goals and product roadmap to enhance visibility, influence, and credibility in the cybersecurity market.
- Relationship Building: Cultivate and maintain strong relationships with key analysts at leading research firms (e.g., Gartner, Forrester, IDC, and others), positioning the company as a thought leader and innovator in the cybersecurity industry.
- Market Intelligence & Insights: Monitor and assess industry trends, analyst reports, and competitive landscape, providing actionable insights to internal stakeholders (e.g., Product, Sales, Executive Team) to inform strategy, product development, and positioning.
- Analyst Engagement & Briefings: Lead regular interactions, briefings, and deep-dive sessions with analysts, ensuring they are well-informed of the company’s vision, product developments, and customer success stories. Effectively articulate the company’s value proposition in the context of industry challenges and needs.
- Thought Leadership: Collaborate with executives, product, and marketing teams to create compelling narratives, case studies, and white papers that resonate with analysts and highlight the company's expertise in solving key cybersecurity challenges.
- Analyst Evaluations & Reports: Drive participation in key industry evaluations (e.g., Magic Quadrant, Forrester Wave, etc.) and ensure the company’s inclusion in relevant research reports. Work cross-functionally to gather the necessary data, case studies, and product information needed for these reports.
- Competitive Analysis: Track and analyze competitors’ positioning and performance in analyst reports to understand market dynamics and identify potential opportunities or gaps in the company’s market presence.
- Executive Briefings & Reporting: Provide regular updates to the executive team on the company’s standing in analyst reports, insights from analyst conversations, and strategic recommendations to improve visibility and positioning.
- Crisis Management: Act as a key point of contact for managing any analyst-related issues, including negative reports, reputational challenges, or product critiques, working to address concerns and turn challenges into opportunities.
Qualifications:
- 8+ years of experience in analyst relations, public relations, or a related strategic communications role, with at least 5 years of experience in the cybersecurity industry.
- Proven track record of managing relationships with top-tier industry analysts (e.g., Gartner, Forrester, IDC, etc.) and influencing market perception through strong engagements.
- Industry Knowledge: Deep understanding of the cybersecurity landscape, including key technologies, trends, and challenges such as network detection and response, threat intelligence, endpoint security, cloud security, and zero trust architecture. Ability to translate complex cybersecurity concepts into clear, compelling narratives for diverse audiences.
- Communication Skills: Exceptional written and verbal communication skills, with the ability to craft persuasive messages and deliver impactful presentations to analysts, executives, and internal stakeholders.
- Strategic Thinking: Strong analytical skills and the ability to synthesize market data, analyst feedback, and competitive information to develop effective communication and positioning strategies.
- Cross-functional Collaboration: Proven ability to collaborate effectively with cross-functional teams, including marketing, product management, sales, and executive leadership.
- Crisis Management & Diplomacy: Skilled in managing difficult situations and turning negative feedback or challenging reports into opportunities for improvement and positive engagement.
- Education: Bachelor’s degree in Communications, Marketing, Public Relations, or a related field; advanced degrees (MBA, Master’s) or certifications (e.g., APR, IABC) are a plus.
Key Attributes:
- Cybersecurity Expert: Strong understanding of cybersecurity trends, technologies, and market dynamics.
- Influencer: Ability to effectively influence internal and external stakeholders, particularly through thought leadership and analyst engagement.
- Data-driven: Comfortable working with both qualitative and quantitative data to inform strategy and decision-making.
- Collaborative Leader: Excellent team player with a proactive, solution-oriented mindset.
- Relationship Builder: Demonstrated ability to build and sustain long-term relationships with analysts and influencers.
Fueled by investments from top-tier venture capital organizations such as Crowdstrike, Accel and Insight, Corelight is the fastest growing network detection and response platform in the industry. Our customers trust us to protect mission-critical assets in leading enterprises, government, and research institutions worldwide. We are leading the way with AI-assisted workflows, machine learning models, cloud security and SaaS-based solutions to arm defenders with the tools and knowledge they need to disrupt cyber attacks. Our team of passionate innovators are dedicated to solving some of the toughest challenges in cybersecurity, while fostering a collaborative, inclusive, and growth-oriented culture. Corelight is committed to a geographically distributed yet connected employee base with employees working from home and office locations around the world. At Corelight, we are proud of our diversity of background and thought, and we’re united by our strong shared culture and values.
We are looking forward to meeting you. Check us out at www.corelight.com