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Targeting Specialist

We are MIRA Search a dynamic team of multilingual recruiters with over 10 years of experience connecting talent worldwide. From junior roles to C-level executives, our personalized approach ensures the best results for clients across industries

We are looking for a targeted advertising expert to help us attract B2B clients through Meta (FB, Instagram), LinkedIn, and later Telegram Ads and Google Ads.

What you’ll do:

  • Set up, manage, and optimize ad campaigns in Meta (FB, IG), LinkedIn, later Telegram and Google Ads.
  • Work with audience segmentation (geo, age, interests), Lookalike, and retargeting.
  • Test hypotheses, offers, formats (stories, reels, carousels, etc.).
  • Launch lead forms and monitor lead quality.
  • Analyze performance metrics: CPL, CPM, CTR, frequency, etc.
  • Optimize budget to reduce lead costs.
  • Collaborate with the marketing team (creating hypotheses, drafting briefs for creatives).
  • 2+ years of experience in targeted advertising, especially in B2B and services.
  • Strong knowledge of advertising tools in Meta, LinkedIn, Google, Telegram Ads.
  • Experience working with Lookalike audiences, retargeting, and A/B testing.
  • Experience in lead generation and understanding of B2B marketing.
  • Ability to quickly test hypotheses and scale successful campaigns.
  • English proficiency B2 or higher.
  • Analytical skills (Meta, GA4, LinkedIn Ads – a plus).
  • Portfolio with cases, analyses, and ad creatives.
  • Experience with GCC, European, or US markets.
  • Experience setting up Telegram Ads.
  • Copywriting skills and working with creatives.
  • Part-time (up to 4 hours per day).
  • Flexible schedule, remote.
  • Weekly 1-1 meetings and team meetings with marketing.
  • Fixed salary during the trial period, then salary + KPI (based on ad-driven sales).
  • Work with international multilingual company.

Dear Candidates, due to a high volume of applications, only selected candidates will be contacted for interviews. We appreciate your understanding. Thank you for considering a career with us.

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EMPLOYMENT TYPE
Part-time, remote
DATE POSTED
March 7, 2025

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