Field & Demand Generation Marketing Manager, EMEA

About OffSec

Founded in 2007 by the creators of Kali Linux, OffSec (formerly known as Offensive Security) is the leading provider of continuous professional and workforce development, training, and education for cybersecurity practitioners. OffSec’s distinct pedagogy and practical, hands-on learning help organizations fill the infosec talent gap by training their teams on today’s most critical skills.

Become a part of our global presence and work from anywhere. With team members in over 40 countries, we believe in inspiring people of all backgrounds and communities. The OffSec team is composed of diverse, internationally published authors, conference speakers, and seasoned information technology professionals from both the private sector and governments worldwide.

Excited about our mission and what we do? Apply and join us!

About the Job

We are seeking a dynamic and results-driven Field & Demand Gen Marketing Manager to lead impactful marketing initiatives across the EMEA regions. In this role, you’ll drive awareness, generate demand, and fuel pipeline growth through strategic campaigns and expertly executed events.

Duties and responsibilities

• Develop and execute an annual marketing plan including a variety of demand generation programs and channels including a fully integrated strategy.  The plan will be measurable and set aggressive goals that result in qualified outcomes in the form of MQLs and pipeline conversion
• Research, choose, design, and manage a program of physical and virtual events and webinars to be included as tactics in the overall marketing mix; ensuring a cohesive pre-event, at-event, and post-event strategy to increase engagement and response rates.  Oversee attendance at regional and local events, trade shows, and conferences, ensuring optimal showcasing of OffSec’s brand and solutions.
• Develop and execute Account Based Marketing (ABM) programs to generate interest in our top-tier accounts. 
• Report on key campaign metrics and success and forecast, measure, analyze, and report on the impact of programs
• Maintain direct alignment with sales teams and regional partners concerning all pre- and post-event communication, marketing-driven campaigns, and event promotion strategy and ensure proper lead follow-up. 
• Tailor global marketing materials and campaigns to resonate with diverse local audiences, ensuring cultural and linguistic relevance.

Qualifications

• Reside in an EMEA country and willing to travel frequently across the region to manage events.
• 5+ years in B2B SaaS field marketing, demand generation, or a related role. Must have cybersecurity experience. 
• Proven ability to work independently in a fast-paced environment, managing multiple projects with competing deadlines.
• Exceptional team player with strong verbal and written communication skills.
• Creative problem-solver with a strategic mindset and an eye for detail.
• Candidates must be located in the UK.

Working conditions

This role is a full-time salaried position. Work hours for this position are flexible and will be performed from a home office.

Direct reports

This position has no direct reports.

EEO

OffSec provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.