Digital Marketing Specialist - job 2 of 5

Job Summary

A company is looking for a Digital Marketing Specialist to enhance their brand and engage students.

Key Responsibilities

• Develop and execute content marketing strategies for traffic and lead generation
• Manage and optimize advertising campaigns across multiple platforms
• Plan and manage social media campaigns to increase presence and engagement

Required Qualifications

• Proven experience in content marketing for EdTech or info products
• Proficiency in email marketing platforms (e.g., MailChimp, HubSpot)
• Ability to analyze data and make informed decisions
• Knowledge of SEO best practices is a plus