Member Experience Manager

Job Summary

A company is looking for a Member Experience Manager to drive impactful marketing campaigns and enhance member engagement.

Key Responsibilities

• Lead strategy and execution of marketing campaigns for initiatives such as newsletters and product launches
• Develop and analyze A/B tests to improve retention KPIs and campaign performance
• Collaborate with cross-functional teams to ensure consistent member communications and experience

Required Qualifications

• 4-6 years of experience in retention or lifecycle marketing with knowledge of CRM programs and ESPs
• Strong strategic thinking and ability to turn business goals into actionable plans
• Experience with data visualization tools and creative planning tools
• At least a college degree in marketing, business, or a related field
• Passion for the pet industry and subscription-based businesses is a plus