Product Marketing Manager - job 11 of 22

Job Summary

A company is looking for a Product Marketing Manager to drive awareness and adoption of its products.

Key Responsibilities:

• Craft narratives to position products and features for emotional resonance with customers
• Own the roadmap to drive awareness, adoption, and impact of product features
• Run go-to-market strategies for major feature launches, including defining success metrics

Required Qualifications:

• 2-5 years of experience in product marketing, brand strategy, or growth marketing
• Experience at a fast-paced tech or direct-to-consumer company
• Demonstrated ability to manage a major product launch or brand positioning shift
• Experience in qualitative research and strategy development
• Strong analytical thinking and data-driven decision-making skills