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APAC Web3 Marketing Manager, Singapore (Remote)

Who is Serotonin

Serotonin is the top go to market firm for transformative technologies, specializing in marketing, strategy, recruiting, and legal services. With a global team of 90 across 15 countries, Serotonin has supported over 300 clients in consumer tech, web3 infrastructure, digital assets, venture capital, and AI since its launch in 2020. Delivering end-to-end go-to-market solutions across all major marketing channels—including public relations, growth marketing, on-chain analytics, content, research, social, and design—Serotonin accelerates global innovation. At the core of our business is the Serotonin Platform, serving as a central nucleus for the web3 ecosystem, connecting builders and founders with essential resources to drive business growth. 


About the Role

Serotonin is looking for an experienced Marketing Manager to join our APAC team as a strategic operations specialist. This role focuses on driving operational efficiency and profitability for APAC clients by developing and executing effective processes across teams. The ideal candidate has a proven record in creating streamlined operations for marketing teams and will manage project organization, task coordination, and deadlines for client projects. They will oversee team bandwidth and collaborate with APAC strategic leads to ensure key deliverables. Reporting directly to the APAC Marketing Director, this person is based in Singapore and actively engaged in the local web3 community.


The ideal candidate is deeply embedded in the local Web3 community, leveraging a strong network of contacts and strategic expertise to promote, expand, and tailor our services to the specific needs of the local market. They will also play a pivotal role in strategically expanding our existing client base within these markets. Moreover, they possess the vision and skillset to drive scalable growth on a global level.


Responsibilities
  • Ensure timely delivery of client work, overseeing all aspects of strategic client accounts including project management, documentation, timelines, resource allocation, and profitability
  • Leverage PR expertise and deep knowledge of web3 media to craft impactful narratives, boost brand visibility, and foster authentic connections within Singapore's local web3 community
  • Cultivate and maintain relationships with local web3 media, industry leaders, and influencers to amplify reach
  • Develop and refine a streamlined client operations process, from kickoff to project closure, collaborating closely with the APAC Marketing Director on project needs and execution
  • Set deadlines, update project management software, and follow up with internal and external teams to maintain operational efficiency
  • Guide team adherence to processes and timelines established by Serotonin, serving as the primary contact for client communications and issues
  • Manage meeting logistics, including agendas, note-taking, follow-up actions, and regular updates on OKRs, KPIs, and quarterly reviews
  • Distribute key strategic documents to Marketing Directors or advisors and flag delivery issues to leadership for prompt resolution


Requirements
  • 3+ years of experience in client services operations within a marketing environment
  • Agency experience required, with a preference for PR or digital agencies
  • Proficiency in the local language and strong fluency in English are essential for this role, given the need for precise translation and active communication with clients
  • Actively engaged in the local web3 community, with demonstrable involvement
  • Proven ability to develop and grow client relationships over time
  • Solid understanding of digital marketing, including SEO, paid media, CRO, and related areas
  • Experience in effectively supporting high-performing teams
  • Exceptional communication skills


Benefits
  • Competitive Salary
  • Remote Work Environment
  • Travel opportunities
  • Maternity/Paternity Leave


$50,000 - $90,000 a year
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Average salary estimate

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$90000K

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What You Should Know About APAC Web3 Marketing Manager, Singapore (Remote), Serotonin

Are you ready to elevate your career as an APAC Web3 Marketing Manager with Serotonin in Singapore? We’re looking for someone like you to join our dynamic and innovative marketing team! At Serotonin, a leading go-to-market firm for transformative technologies, you’ll play a pivotal role in propelling operational efficiency for our APAC clients in the exciting web3 landscape. You’ll take charge of developing effective processes, the management of client projects, and ensuring timely and quality delivery of our services. Your strong understanding of marketing operations will help you guide the team in developing a streamlined client operations process from kickoff to project closure. With your established connections within the local web3 community, you will enhance our presence, cultivate relationships with industry leaders, and craft compelling narratives that resonate within the market. Reporting directly to the APAC Marketing Director, you’ll manage tasks, deadlines, and resources while monitoring project health. If you have 3+ years of experience in client services within a marketing environment, agency expertise, and the ability to foster relationships that drive growth, this could be the role for you. Join us as we accelerate global innovation and meet the unique needs of the web3 community. This remote position comes with competitive benefits, including a salary ranging from $50,000 to $90,000 annually. Let’s revolutionize the future together!

Frequently Asked Questions (FAQs) for APAC Web3 Marketing Manager, Singapore (Remote) Role at Serotonin
What are the responsibilities of the APAC Web3 Marketing Manager at Serotonin?

As an APAC Web3 Marketing Manager at Serotonin, your primary responsibilities will focus on ensuring timely delivery of client work and overseeing key strategic accounts. You'll manage project organization, set deadlines, and coordinate tasks among team members. You'll also leverage your PR expertise to enhance brand visibility and influence within the local web3 community in Singapore, ensuring that our services meet the specific needs of clients.

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What qualifications are needed for the APAC Web3 Marketing Manager role at Serotonin?

To qualify for the APAC Web3 Marketing Manager position at Serotonin, candidates should have a minimum of 3 years of experience in client services operations within a marketing context, with agency experience preferred. Proficiency in the local language, strong fluency in English, and a deep engagement in the local web3 community are essential for success in this role.

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How does the APAC Web3 Marketing Manager contribute to client growth at Serotonin?

The APAC Web3 Marketing Manager plays a crucial role in client growth by cultivating strong relationships with clients and acting as the primary contact for client communications. By understanding client needs, you will refine operations processes to support high-performing teams and facilitate strategic expansions within the web3 market of Singapore and beyond.

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What benefits does the APAC Web3 Marketing Manager position offer at Serotonin?

The APAC Web3 Marketing Manager role at Serotonin offers a competitive salary between $50,000 to $90,000 annually, a remote work environment, travel opportunities, and comprehensive parental leave benefits. This position not only promotes work-life balance but is also an exciting opportunity to be part of an innovative and growing firm in the web3 domain.

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What kind of experience is preferred for the APAC Web3 Marketing Manager at Serotonin?

Candidates for the APAC Web3 Marketing Manager position at Serotonin should have a background in marketing operations, preferably with agency experience in PR or digital marketing. Experience in developing and growing client relationships, along with a solid understanding of digital marketing strategies like SEO and paid media, is highly beneficial.

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Common Interview Questions for APAC Web3 Marketing Manager, Singapore (Remote)
Can you describe your experience in managing client operations in a marketing environment?

In your response, share specific examples of how you ensured timely delivery of client projects, managed communication between teams, and adapted strategies based on client feedback. Highlight any tools you used for project management and how they contributed to operational efficiency.

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What strategies do you use to cultivate relationships within the web3 community?

Discuss your approach to networking, attending events, and engaging with influencers in the web3 space. Elaborate on any successful collaborations or initiatives that resulted from these relationships.

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How have you previously ensured effective communication within a marketing team?

Explain your methods for facilitating team meetings, setting clear expectations, and following up on action items. Provide examples of how this led to better project outcomes or team morale.

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Can you give an example of how you've developed a streamlined process for client operations?

Share a case study where you implemented a process that improved efficiency. Detail your role, the outcome, and how it benefited both the team and the client.

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What digital marketing strategies do you have experience with, and how have they contributed to client success?

Talk about your familiarity with different digital marketing channels such as SEO and paid media. Provide examples of campaigns you've worked on and how you tracked their success through metrics.

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How do you prioritize tasks when managing multiple client projects?

Discuss your techniques for organization, such as prioritizing based on deadlines, project importance, and team bandwidth. Mention any tools you utilize to keep track of tasks and timelines.

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What do you believe is vital for maintaining authenticity in marketing within the web3 space?

Speak about the importance of honesty and transparency in communication with clients and communities. Share examples where these values helped build trust and long-term relationships.

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How do you handle challenges or conflicts that arise during client projects?

Provide insight into your conflict resolution strategies, emphasizing your focus on open communication, active listening, and finding common ground to arrive at solutions that satisfy all parties.

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What is your approach to measuring the success of marketing initiatives?

Explain how you define success in marketing, focusing on specific metrics such as ROI, engagement rates, or brand visibility. Discuss tools you've used to measure and report on performance.

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Why do you want to work at Serotonin as the APAC Web3 Marketing Manager?

Align your interests with Serotonin’s mission and values. Talk about your passion for web3 technologies, your desire to be part of an innovative team, and how your contributions could help propel the company forward.

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Full-time, remote
DATE POSTED
January 27, 2025

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