Marketing Development Representative

About Truv

Truv is transforming the financial data industry with a secure and real-time API platform for payroll account access. Our technology streamlines income and employment verification, direct deposit switching, and more—eliminating outdated processes and unlocking greater financial opportunities. Backed by $30M from top investors like Kleiner Perkins and NYCA, we’re disrupting a $2B legacy market with cutting-edge innovation and a customer-first approach. Our leadership team brings expertise from industry giants like Apple, Carta, Venmo, MX, and Okta, driving the future of financial data access.

• Inbound Lead Management: Engage with prospects who have shown interest through form submissions or online chats.
• Lead Qualification: Assess and qualify leads to determine their fit and readiness, ensuring a robust sales pipeline.
• Outbound Prospecting: Identify and reach out to potential clients through cold calls, emails, and social media to generate new business opportunities.
• Collaboration: Work closely with Account Executives and Head of Growth to schedule product demonstrations and strategize on account development.
• Performance Metrics: Meet and exceed daily activity KPIs and monthly pipeline quotas.​

• Communication Skills: Exceptional verbal and written English to communicate with prospects globally.
• Call Center Experience: Prior experience in a call center or high-volume contact environment is highly preferred.
• Drive: A proactive mindset with a passion for continuous improvement and learning.
• Adaptability: Ability to navigate challenges and adapt strategies in a dynamic environment.
• Team Player: Collaborative spirit to work effectively across departments and support peers.
• Tech Savvy: Familiarity with Hubspot CRM - Contacts, Companies, Deals, Sequences, Tasks and sales engagement platforms.​

• Month 1:
• Gaining a deep understanding of our products and market.
• Begin engaging with inbound leads under supervision.​
• Month 2:
• Start outbound prospecting, applying learned strategies to generate new leads.
• Collaborate with AEs to refine outreach techniques and messaging.​
• Month 3:
• Fully ramped up, independently managing both inbound and outbound leads.
• Consistently meeting or exceeding sales targets.​
• Month 12:
• Established as a key contributor to the growth team.
• Mentoring new SDRs/BDRs/MDRs and sharing insights to drive team success.
• Exploring opportunities for career advancement within Truv.​