Marketing Analyst Intern

Industry leader? Well, how about an industry creator?! At WalkMe, now an SAP company, we’re not just the leader in digital adoption, we started the digital adoption revolution - enabling organizations to pinpoint and resolve digital friction, regain control of their tech stack, and be better equipped to manage future change. With over 1,600 clients, including 55 Fortune 100 companies and 6 Fortune 10 companies working with us daily, we’re transforming how enterprises interact with their technology. So, if you’re an expert in your field, and looking for an opportunity to work, collaborate, and innovate with some of the most talented people out there, WalkMe is the place for you!

We are looking for a motivated and enthusiastic Marketing Analyst Intern to join our Marketing Operations team and gain hands-on experience in the dynamic world of marketing. As a Marketing Analyst Intern, you will support our marketing operations team in analyzing campaign performance, conducting market research, and identifying opportunities to enhance our marketing efforts. This internship will provide you with valuable insights into various aspects of marketing, including data analysis, campaign tracking, and reporting. You will have the opportunity to learn from experienced professionals, contribute to real-world projects, and develop essential skills for a successful career in marketing. This role is ideal for someone passionate about data, marketing trends, and using insights to to drive impactful results.

3-5 Month Internship

Location: Raleigh, NC

Hybrid 3 days in office.

• Campaign Performance Analysis:
• Assist in monitoring and analyzing the performance of marketing campaigns across various channels.
• Help track key performance indicators (KPIs) and identify trends and patterns.
• Support the preparation of campaign performance summaries and reports.
• Learn how to interpret data and provide initial observations on campaign effectiveness.
• Market Research and Data Analysis:
• Conduct market research to identify target audiences, industry trends, and competitor activities.
• Assist with AI related research and initiatives
• Assist in gathering and organizing data from various sources.
• Support data cleaning and validation processes.
• Learn how to use data analysis tools and techniques.
• Reporting and Insights:
• Assist in creating reports and presentations that summarize marketing performance and insights.
• Present findings to the marketing team and contribute to discussions.
• Learn how to translate data into actionable recommendations.
• Collaboration and Support:
• Work closely with the Marketing Programs and Field Marketing teams to support various projects and initiatives.
• Assist in coordinating with other teams, such as sales and product, as needed.
• Participate in team meetings and contribute ideas.
• Provide general administrative support to the marketing team.

• Pursuing or recently completed a Bachelor's degree in Marketing, Business, Statistics, Data Science, or a related field.
• Strong interest in marketing and data analysis.
• Proficient using Microsoft Excel or Google Sheets for data analysis.
• Familiarity with Tableau, SQL, PowerBI is plus.
• Basic understanding of marketing concepts and principles.
• Eager to learn and a proactive attitude.
• Excellent analytical and problem-solving skills.
• Strong attention to detail.
• Good communication and interpersonal skills.
• Ability to work independently and as part of a team.  Familiarity with Salesforce, Marketing automation tools (e.g. Pardot, Marketo), or events platforms (e.g., Bizzabo, Cvent, On24) is a plus, but not required.
• Prior internship experience in a related field will be considered an advantage

• At WalkMe, we are dedicated to building a workforce that reflects the diversity of our global community and clients we serve through inclusive programs and initiatives including equal pay, employee resource groups, holistic benefits and more.  We are committed to fostering an inclusive culture which celebrates the unique experiences and perspectives each Team Member brings to the workplace.   
• We seek to hire and develop the best talent, bringing a range of perspectives, experiences and background to the DAP category. This helps us better meet the diverse needs of our global communities and clients with creativity, insight, and market innovation.  We welcome and encourage applicants from across different genders, gender identity and expression, sexual orientation, race, age, national origin, citizen status, religion, body size, socioeconomic status, ability, neuro(a)typicality, physical appearance, veteran status or any other characteristic. 
• Flexible Work Arrangements: We offer hybrid and flexible hours to help manage work commitments and personal life effectively. 
• Supportive Culture: We focus on the whole person, celebrating what makes us unique, and create space for community.
• Professional Development: We encourage continuous learning and offer opportunities for career development through our career compass offering. 
• WalkMe is recognized as a Star Performer in DAP for the 2nd year in a row!
• WalkMe helps international companies such as: IBM, LinkedIn, Walgreens, Microsoft, Adobe, Hershey's, Quest Diagnostics and more!

The starting base pay for this role is between $25-35/hr. The actual base pay is dependent upon many factors, such as: training, transferable skills, work experience, business needs and market demands. The base pay range is subject to change and may be modified in the future.

TO ALL RECRUITMENT AGENCIES:

WalkMe does not accept agency resumes. Please do not forward resumes to WalkMe employees or any other company location. WalkMe is not responsible for any fees related to unsolicited resumes and will not pay fees to any third-party agency or company that does not have a signed agreement with the Company for this specific role.