Digital Subscription Manager

Compensation: This role will be compensated with a base annual salary plus an annual bonus percentage.

• Base Annual Range: $70,000 - $120,000

Location: On-site at GOLFTEC Headquarters in Englewood, CO

About GOLFTEC:

GOLFTEC Enterprises is a dynamic and innovative organization that encompasses two leading companies in the golf industry: GOLFTEC and SkyTrak. With a shared mission to help people play better golf and have more fun, GOLFTEC Enterprises is at the forefront of revolutionizing golf instruction and technology.

GOLFTEC, the world leader in golf lessons, utilizes cutting-edge training systems and proprietary swing motion capture technology called OptiMotion, which provides Students and Coaches with instant and data-driven feedback to improve their game.

SkyTrak is golf's most popular consumer launch monitor and golf simulator, offering golfers the data and insights needed to track performance, play better golf and have more fun. Together, GOLFTEC Enterprises is revolutionizing the way golf is learned, practiced, and enjoyed by golfers of all levels.

Position Summary:

As the Digital Subscription Manager, you will be responsible for growing, retaining, and optimizing our digital subscription offerings, including SkyTrak and other digital products. You will develop and execute strategies to drive subscriber acquisition, engagement, and long-term customer value. Your role will involve analyzing customer data, overseeing pricing strategies, and working closely with marketing, product, and customer experience teams to enhance the subscription experience and drive revenue growth.

Key Responsibilities:

• Develop and implement strategies to grow digital subscriptions, including acquisition, retention, and engagement initiatives.
• Manage end-to-end customer lifecycle, optimizing onboarding, engagement, renewal, and win-back campaigns.
• Analyze customer data and subscription performance metrics to identify trends, opportunities, and areas for improvement.
• Work closely with marketing, product, and customer experience teams to enhance the subscription experience and drive revenue growth.
• Oversee pricing strategies, promotional campaigns, and customer communication efforts.
• Leverage CRM, email marketing, and paid media campaigns to maximize subscriber engagement and conversions.
• Identify opportunities to improve conversion rates through A/B testing, personalization, and customer segmentation.
• Monitor industry trends, competitive landscape, and best practices in digital subscriptions.
• Collaborate with technology teams to optimize subscription platforms, payment processing, and customer experience.

The deadline for this position is February 28, 2025.

• Bachelor's degree in marketing, business, or a related field.
• 5+ years of experience in subscription management, digital marketing, or e-commerce.
• Strong analytical skills with the ability to interpret data and make data-driven decisions.
• Experience with CRM, email automation, and customer retention strategies.
• Proficiency in digital marketing channels, including paid media, SEO, and conversion optimization.
• Excellent communication and collaboration skills.
• Passion for golf is a plus!

• Hybrid working environment available with expectation of at least 3 days on-site once onboarding is complete
• Flexible Time Off (FTO) is offered for salaried employees
• Medical, Dental & Vision insurance (Company pays 50% of individual & family medical insurance)
• 401(k) Plan available with employer match
• Short-Term Disability (paid for by employer)
• Paid Parental Leave
• Healthcare & Dependent Care Flexible Spending Accounts 
• Access to our on-site HQ golf simulators
• Significant discounts on golf lessons, apparel, and gear