Marketing Manager

Janney Roofing is a family-founded and family-operated company built on the principles of honesty, quality, and integrity. We believe in what we do and believe we are changing lives one roof at a time.

Our work environment includes:

•Growth opportunities

•On-the-job training

Our company is a leader in home exterior marketing, partnering with some of the largest brands in the industry to drive lead generation and business growth. We are looking for a Marketing Manager to join our team in Central Florida. This role requires in-office collaboration most days, with a hybrid component for flexibility.

• Develop & Execute Marketing Strategies: Plan and implement data-driven campaigns across digital, social, and traditional channels to generate high-quality leads.
• Collaborate on Strategy: Work directly with the Director and CMO to shape the agency’s marketing approach and provide insights that drive decision-making.
• Leverage AI & Technology: Identify and integrate AI-driven solutions to improve marketing efficiency, performance, and automation.
• Build & Maintain Relationships: Engage with internal teams and external partners, ensuring seamless communication and alignment on brand goals.
• Innovate & Experiment: Continuously test new strategies, emerging trends, and creative approaches to enhance marketing effectiveness.
• Analyze & Optimize: Monitor campaign performance, interpret data, and adjust strategies to maximize results.

• Experience in Marketing Management: Proven ability to execute and optimize multi-channel marketing strategies.
• Strategic & Creative Thinking: A balance of analytical and innovative problem-solving skills to improve campaign success.
• Strong Interpersonal Skills: A team player who thrives in a collaborative and fast-paced environment.
• Interest in AI & Emerging Tech: A willingness to explore and adopt new tools that enhance marketing capabilities.
• Proactive & Adaptable Mindset: Ability to pivot strategies based on data insights and market trends.

• 2+ years of marketing experience
• 2+ years of proven track record of developing, executing, and optimizing multi-channel marketing campaigns (digital, social, and traditional).
• Strong ability to analyze marketing performance metrics and make data-backed decisions to improve ROI.
• 2+ years of experience managing vendor partnerships such as videographers, designers, copyrights, etc.
• Ability to work cross-functionally with internal teams and external partners, aligning marketing efforts with business objectives.

• High School Diploma

• Background in home improvement, home services, or construction-related marketing.
• Experience using Power BI for data analysis
• Experience leveraging marketing automation, AI-driven tools, or CRM platforms to enhance campaign effectiveness.
• Google Ads, HubSpot, and/or other relevant marketing certifications.
• Experience with PPC, SEO strategy, and paid social campaigns.
• Bachelors degree

• Competitive Compensation: $75,000 base salary + performance-based bonus.
• Comprehensive Benefits: Health insurance, 401K options, and more.
• Growth & Innovation: Work with a forward-thinking team that values fresh ideas and strategic experimentation.
• Hybrid Work Model: Enjoy a mix of in-office collaboration and remote flexibility.