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Digital Marketing Designer

About Lendable

Lendable is on a mission to make consumer finance amazing: faster, cheaper and friendlier.

  • We're building one of the world’s leading fintech companies and are off to a strong start:

  • One of the UK’s newest unicorns with a team of just over 400 people

  • Among the fastest-growing tech companies in the UK

  • Profitable since 2017

  • Backed by top investors including Balderton Capital and Goldman Sachs

  • Loved by customers with the best reviews in the market (4.9 across 10,000s of reviews on Trustpilot)

So far, we’ve rebuilt the Big Three consumer finance products from scratch: loans, credit cards and car finance. We get money into our customers’ hands in minutes instead of days.

We’re growing fast, and there’s a lot more to do: we’re going after the two biggest Western markets (UK and US) where trillions worth of financial products are held by big banks with dated systems and painful processes.

Join us if you want to

  • Take ownership across a broad remit. You are trusted to make decisions that drive a material impact on the direction and success of Lendable from day 1

  • Work in small teams of exceptional people, who are relentlessly resourceful to solve problems and find smarter solutions than the status quo

  • Build the best technology in-house, using new data sources, machine learning and AI to make machines do the heavy lifting

About Lendable


Lendable is on a mission to make consumer finance amazing: faster, cheaper and friendlier.

 

> We're building one of the world’s leading fintech companies and are off to a strong start:

> One of the UK’s newest unicorns with a team of just over 400 people

> Among the fastest-growing tech companies in the UK

> Profitable since 2017

> Backed by top investors including Balderton Capital and Goldman Sachs

> Loved by customers with the best reviews in the market (4.9 across 10,000s of reviews on Trustpilot)


So far, we’ve rebuilt the Big Three consumer finance products from scratch: loans, credit cards and car finance. We get money into our customers’ hands in minutes instead of days.

 

We’re growing fast, and there’s a lot more to do: we’re going after the two biggest Western markets (UK and US) where trillions worth of financial products are held by big banks with dated systems and painful processes.



Join us if you want to


> Take ownership across a broad remit. You are trusted to make decisions that drive a material impact on the direction and success of Lendable from day 1

> Work in small teams of exceptional people, who are relentlessly resourceful to solve problems and find smarter solutions than the status quo

> Build the best technology in-house, using new data sources, machine learning and AI to make machines do the heavy lifting



About the role


We’re looking for an experienced, talented, and proactive Digital Marketing Designer to join our dynamic Marketing team at Lendable. As the fifth member of our design team, reporting to the Group Product Manager, you will have a broad scope, covering all aspects of design related to our direct advertising and organic content. Your responsibilities will include producing statics, illustrations and animated visuals for advertising campaigns; creating SEO and CRM assets. Your contributions will be essential in driving our marketing initiatives, enhancing brand awareness, and improving customer engagement across multiple platforms. You will be expected to conduct research and competitor scanning, becoming an expert in understanding what our peers and other financial companies are doing in marketing assets.


What we're looking for

  • Has 2+ years of design work experience, preferably in a marketing or advertising environment.

  • Has experience in creating high performing designs for digital marketing, email campaigns, and social media platforms.

  • Is able to hit the ground running and adapt quickly to the fast-paced marketing landscape.

  • Is fully customer-centric and a problem solver who asks the right questions to understand marketing goals and audience needs.

  • Is proficient in design tools (e.g., Adobe creative suite, Illustrator, Photoshop, Figma), working with design systems and has a solid design process. Skills in After Effects and motion graphics is a big plus

  • Creates assets that are consistent with the design system, including visual elements, typography, and user interface components, and collaborates with the design team to refine and grow the system.

  • Is friendly and approachable, able to give and take feedback well, and is enthusiastic about collaborating within a creative team.

What you'll be doing

  • Collaborate with marketing and product managers, engineers, and stakeholders to define campaign goals, visual themes and key messaging

  • Create static visuals for digital advertising and organic marketing campaigns, ensuring consistency with brand identity

  • Conduct ongoing research to identify trends in marketing assets from peers and other financial companies, and apply insights to design strategies

  • Design and produce CRM/remarketing email templates that drive engagement and conversion.

  • Develop engaging social media creatives that contribute to organic growth and community engagement.

  • Maintain a consistent visual language across all marketing materials to ensure brand coherence.

  • Iterate on designs based on feedback and performance metrics, optimising for user engagement and conversions.

  • Contribute to the continuous improvement of the marketing design processes and workflows.

  • Support with video editing

  • Conduct user research to gain insights into user needs, behaviours, and pain points.

  • Bonus points if you have experience with marketing copy writing

How you'll contribute to the teams objectives

  • As a Marketing Designer, your expertise will be crucial in shaping our marketing visuals and strategies. Here's how you will contribute to the objectives of the Marketing Team:

  • Visual and Engaging Design: Through your expertise in graphic design, you will create visually appealing ads, email templates, and social media content that effectively communicate our brand message. Your attention to detail and design sensibility will enhance the overall impact of our marketing initiatives.

  • Brand Consistency: Play a key role in maintaining and evolving our brand’s visual identity across all marketing channels. Your collaboration with the marketing team will ensure that all materials are aligned with our brand guidelines and promote a cohesive image.

  • Design System Contribution: The assets you create should be consistent with our design system, visual elements, typography, and user interface components. By collaborating with the design team, you will contribute to the growth and refinement of our design system to streamline design processes and promote a cohesive brand identity.

  • Collaboration with Cross-Functional Teams: You will work closely with marketing and product managers, engineers, and other stakeholders to understand project requirements, align on design goals, and deliver high-quality design deliverables. Your effective collaboration and communication skills will foster a cohesive and cross-functional work environment.

  • Continuous Learning and Innovation: Staying up-to-date with industry trends, emerging technologies, and design best practices will be important in your role. You will actively seek opportunities for innovation, leveraging new tools and techniques to enhance our design processes and push the boundaries of user experience.

  • Design Leadership and Advocacy: you will advocate for the value of user-centred design within the organisation. Your ability to articulate design decisions, present compelling user research findings, and advocate for user needs will contribute to the overall design culture at Lendable.

  • Testing and Iteration: Conducting marketing tests and gathering feedback from users will be integral to your role. By analysing and interpreting user insights, you will drive iterative design improvements to optimise conversion and user engagement


Interview Process

  • CV screening

  • An introductory call with someone from the Talent Team and/or hiring manager

  • A take-home exercise to complete in your own time

  • Task debrief with the hiring manager (45 mins)

  • Final interviews, in person interviews & visit to the office (3x 30 min interviews on the same day):

  • Design Team

  • Marketing Team

  • Final round interview with our leadership team

Life at Lendable (check out our Glassdoor page)


> The opportunity to scale up one of the world’s most successful fintech companies.

> Best-in-class compensation, including equity.

> You can work from home every Monday and Friday if you wish - on the other days we all come together IRL to be together, build and exchange ideas.

> Our in-house chef prepares fresh, healthy lunches in the office every Tuesday-Thursday

> We care for our Lendies’ well-being both physically and mentally, so we offer coverage when it comes to private health insurance

> ​We're an equal opportunity employer and are looking to make Lendable the most inclusive and open workspace in London


Check out our blog!

Life at Lendable (check out our Glassdoor page)

  • The opportunity to scale up one of the world’s most successful fintech companies.

  • Best-in-class compensation, including equity.

  • You can work from home every Monday and Friday if you wish - on the other days we all come together IRL to be together, build and exchange ideas.

  • Our in-house chef prepares fresh, healthy lunches in the office every Tuesday-Thursday

  • We care for our Lendies’ well-being both physically and mentally, so we offer coverage when it comes to private health insurance

  • ​We're an equal opportunity employer and are looking to make Lendable the most inclusive and open workspace in London

Check out our blog!

Average salary estimate

$52500 / YEARLY (est.)
min
max
$45000K
$60000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Digital Marketing Designer, Lendable

Are you a creative genius with a passion for digital marketing? Lendable is on the lookout for a talented Digital Marketing Designer to join our dynamic Marketing team. As one of the key players in our design squad, you'll be reporting to the Group Product Manager and diving into a wide array of exciting projects. Your creative flair will shine as you produce stunning static visuals, captivating animations, and engaging illustrations for our advertising campaigns. You’ll also tackle the challenge of creating SEO and CRM assets that will amplify our brand presence and enhance customer engagement across multiple platforms. With over two years of design experience, ideally in a marketing or advertising setting, you're someone who can hit the ground running in our fast-paced environment. You'll collaborate closely with marketing and product managers to define campaign goals and key messaging while maintaining a consistent visual language. Your ability to adapt quickly to trends in the market will drive innovative design strategies. Lendable values customer-centric problem solvers like you, who understand the importance of brand consistency and always seek to improve. We’re all about teamwork, so being approachable and open to feedback is key. If you’re well-versed in design tools like Adobe Creative Suite, Figma, and have a creative spark waiting to ignite, then we can’t wait to see how you’ll help shape the marketing world at Lendable. Ready to make an impact?

Frequently Asked Questions (FAQs) for Digital Marketing Designer Role at Lendable
What are the responsibilities of a Digital Marketing Designer at Lendable?

As a Digital Marketing Designer at Lendable, your key responsibilities will include producing static visuals and animated graphics for advertising campaigns, creating SEO and CRM assets, maintaining brand consistency, and conducting ongoing market research to drive your design strategies. You will work collaboratively with the marketing and product teams to ensure our campaigns are visually appealing and effective.

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What qualifications do I need to apply for the Digital Marketing Designer position at Lendable?

To apply for the Digital Marketing Designer position at Lendable, you should ideally have a minimum of 2+ years of design experience in a marketing or advertising environment. Proficiency in design tools such as Adobe Creative Suite, Illustrator, Photoshop, and Figma is essential. A strong understanding of digital marketing principles and the ability to create high-performing designs for various platforms is highly valued.

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How does the Digital Marketing Designer contribute to Lendable's brand success?

At Lendable, the Digital Marketing Designer plays a crucial role in maintaining and evolving our brand's visual identity. By creating visually appealing ads, social media content, and email templates, you ensure that all marketing materials effectively communicate our brand message. This contribution significantly enhances our overall marketing impact and customer engagement.

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What skills should a successful Digital Marketing Designer possess at Lendable?

A successful Digital Marketing Designer at Lendable should possess a solid foundation in design tools such as the Adobe Creative Suite, along with strong skills in creating visually engaging digital marketing assets. Other important skills include a customer-centric approach to design, the ability to adapt quickly to a fast-paced environment, and experience in marketing copywriting and motion graphics.

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Can you describe the team dynamic for a Digital Marketing Designer at Lendable?

The team dynamic for a Digital Marketing Designer at Lendable is one of collaboration and innovation. You'll be joining a small but exceptional team, where open communication and feedback are highly encouraged. Your role involves working closely with marketing and product managers as well as stakeholders, allowing you to contribute to a creative and resourceful environment, driving impactful projects forward.

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Common Interview Questions for Digital Marketing Designer
How do you stay updated with the latest trends in digital marketing design?

To stay updated with the latest trends, I make it a point to follow industry leaders through blogs, social media, and webinars. I also attend design conferences and workshops to learn from experts and network with peers, allowing me to apply cutting-edge design techniques in my work.

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Can you explain a project where you had to design under a tight deadline?

One notable project was creating a series of digital ads for a campaign that had a strict timeline. I prioritized tasks by outlining clear milestones and collaborating closely with my team. Through effective time management and open communication, we successfully met the deadline, resulting in a well-received campaign.

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What design tools are you most comfortable using and why?

I am most comfortable using the Adobe Creative Suite, particularly Illustrator and Photoshop, for their versatility in creating both static and animated visuals. I also utilize Figma for collaborative projects due to its user-friendly interface and real-time feedback features that streamline our design process.

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How do you approach receiving and implementing feedback on your designs?

I view feedback as an essential part of the design process. When I receive feedback, I carefully consider each point and evaluate how it aligns with the project goals. I engage in discussions with my team to understand their perspective, which helps me refine and improve my designs while ensuring they meet expectations.

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Describe your design process when starting a new project.

When starting a new project, I begin by conducting thorough research to understand the target audience and campaign goals. After gathering insights, I brainstorm ideas and sketch initial concepts. Once I have a solid direction, I create wireframes and prototypes to visualize the design, followed by integrating feedback to develop the final product iteratively.

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How do you ensure brand consistency across multiple marketing channels?

To ensure brand consistency, I refer to our design system that outlines visual elements and typography. I apply these guidelines across all marketing materials, including ads, social media, and email templates. Regularly collaborating with my team also helps in aligning our efforts to maintain a cohesive brand image.

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What role has data played in your design decisions?

Data plays a crucial role in my design decisions. I analyze performance metrics from previous campaigns to understand what resonates with the audience. This insight drives my design choices, ensuring that my created assets are not only visually engaging but also optimized for conversions and user engagement.

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Can you discuss a time you had to design considering user feedback?

In a recent project, we gathered user feedback on an email campaign. After reviewing the feedback, I noticed a common theme about the layout being overwhelming. I revised the design to enhance readability, simplifying the visuals and improving the overall user experience, which significantly increased engagement rates.

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What motivates you as a Digital Marketing Designer?

My motivation stems from the ability to create visuals that tell a story and connect with audiences. Knowing that my designs can impact customer behavior and contribute to business objectives excites me. Additionally, collaborating with a talented team and exchanging ideas fuels my creativity and growth as a designer.

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Why do you want to work at Lendable as a Digital Marketing Designer?

I am drawn to Lendable's innovative approach to fintech and its commitment to customer satisfaction. The opportunity to work with a dynamic team and contribute to impactful marketing campaigns aligns perfectly with my professional aspirations. I am excited about the potential to shape the brand's visual identity and drive engagement in a fast-paced environment.

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Founded in 2014, Lendable offers loans to consumers by matching them with investors. It aims to make loan applications easier and quicker by using technology to automate credit decisions and give borrowers instant, personalized interest rates. Len...

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DATE POSTED
January 28, 2025

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