Paid Media Operations Specialist

Who We Are

RYNO Strategic Solutions is an innovative, full-service digital marketing company with 350+ RYNOs offering exceptional internet marketing services since 2008. We stay ahead of our competition with top-notch proprietary strategies, tracking, and reporting. Due to our total transparency, our customers always know exactly what they receive through their marketing efforts with us. We are dedicated to helping Home Service companies find their customers online by utilizing the most cost-effective desktop and mobile strategies.

Our Mission

Connecting people to local businesses that improve the quality of their lives.

Our Values

• We prioritize INTEGRITY and transparency in every interaction, building trust and delivering lasting value.
• We aim for EXCELLENCE in everything we do, ensuring exceptional outcomes for clients and continuous growth for our team.
• We take ACCOUNTABILITY for our successes and failures, fostering a culture of trust and collaboration to deliver impactful results.
• We think differently, pursue INNOVATION relentlessly, and embrace every challenge as an opportunity for growth.
• OBJECTIVITY drives our decision-making because data-backed solutions plus industry expertise wins every time.

Summary of Position

We're looking for a talented Paid Media Operations Specialist to join our team! This position will be responsible for new paid media client launches, launching existing paid media clients onto new platforms, and supporting other paid media team member initiatives. You will also be responsible for collaborating with the Paid Media Operations Manager and Director of Paid Media to establish and continually re-evaluate campaign launch templates to ensure the business is always leveraging best practices and strategies most likely to provide results that meet and exceed client expectations.

Position Responsibilities

• Onboard and offboard paid media clients: Launch new clients onto all contracted platforms using established templates, customizing as needed based on client intake. Launch existing clients onto newly contracted platforms. Offboard canceled clients, ensuring campaign/access deactivation and cross-departmental notification.
• Collaborate for campaign success: Work with the web team to establish proper tracking for all new platforms. Partner with Paid Media Analysts/Strategists and Account Managers to align on client goals and evaluate/challenge paid media strategies. Collaborate with the Paid Media Operations Manager and Director of Paid Media to address inconsistencies or areas for improvement.
• Support team initiatives: Facilitate and support cross-team initiatives, such as multi-account campaign restructurings or promotions.
• Develop and improve campaign launch processes: Provide thought leadership on building/maintaining best-practice campaign launch templates. Cross-train paid media team members on platform/campaign launches and tracking implementation to support overflow or backfill needs.
• Maintain campaign quality and expertise: Continually audit accounts for best practices, providing constructive feedback and adjustments to the team. Build and deliver ongoing training for Paid Media Analysts/Strategists and Account Managers. Stay up-to-date on paid media best practices, tools, and industry trends.
• Other duties as assigned by management

• 1-2 years of paid media experience
• Excellent attention to detail
• Strong internal and external communication skills
• The ability to think strategically, proactively, and creatively, focusing on innovative and measurable solutions
• Strong work ethic to deliver results in a fast-paced environment
• Exemplary organization and time management skills with the ability to handle several projects simultaneously
• Ability to work with Microsoft Excel
• Ability to work independently and within a team environment

Total compensation for this salaried non-exempt opportunity includes a base salary of $60,000 to $72,000, plus benefits. This target compensation range is subject to multiple factors including role, level, experience, and location. As you go through our interview process, your recruiter will work with you to identify a competitive base salary within the proposed range.

We’ve got you covered!

RYNO is proud to offer a variety of benefits to support employees and their families, including:

• Remote-first culture with flexible work options
• Performance based bonuses to reward excellence
• Medical, Dental, Vision, and Life Insurance
• 401(k) matching to help you plan for your future
• 6 weeks of paid parental leave for new parents
• $2,000 annual tuition reimbursement for continued education
• Wellness stipend to support your health and fitness
• Monthly data stipend to support your remote work environment
• Paid vacation and sick time off for work-life balance
• 10 paid holidays to enjoy throughout the year
• Paid days for a Cause to give back to your community
• Paid birthday holiday to celebrate your special day
• Comprehensive Employee Assistance Program for personal support
• Leadership and career advancement opportunities
• Anniversary rewards to celebrate milestones
• Inclusion, Diversity, Equity & Access (IDEA) Committee
• Awesome team merch!

About RYNO Strategic Solutions

RYNO Strategic Solutions (RYNO) and Blue Corona, two leading digital marketing agencies specializing in the home services industry, merged into one company in September 2024. This strategic union combines nearly 30 years of expertise from both companies, unified under the RYNO Strategic Solutions brand creating an unrivaled market leader. With nearly 30 years of combined experience and data-driven insights in home services marketing, the newly unified RYNO Strategic Solutions offers unmatched expertise, and a robust portfolio of services designed to help home service contractors create, capture, and convert more leads from their digital marketing investments.

This job description is intended to describe the general nature and level of work being performed by people assigned to this position. It is not to be construed as an exhaustive list of all responsibilities, duties, and skills required of personnel. All personnel may be required to perform duties outside of their normal responsibilities from time to time, as needed.

We are an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, national origin, disability status, protected veteran status or any other characteristic protected by law.